Crown Lager is one of Australia’s most iconic brands – still going strong after more than 50 years of retail availability.
Originally brewed in 1919, Crown Lager was initially only available to an exclusive group of individuals including diplomats and visiting dignitaries.
Launched to the Australian consumer in 1954 to celebrate the coronation of Queen Elizabeth II, Crown Lager is brewed using only the best barley and Pride of Ringwood hops. The attention to detail in the brewing process, such as the extended lagering, helps produce the creamy fruitiness, rich malty mid-palate and crisp clean hop finish to deliver Crown Lager’s distinctive, full flavoured premium lager taste.
The unique shape of the bottle, foil label and trademarked logo has made Crown Lager one of the most recognisable beers on the market.
The Crown brand includes Crown Gold, a premium mid-strength beer, and Crown Ambassador Reserve, a limited release luxury style beer.
www.crownbeverages.com.au
